Sustentabilidade: implementar ESG nas empresas 2023

[av_section min_height='' min_height_px='115px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' scroll_down='aviaTBscroll_down' custom_arrow_bg='#f37421' id='' color='main_color' custom_bg='#ffffff' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'][/av_section] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_heading heading='Implementar ESG nas empresas' tag='h1' style='blockquote modern-quote' size='48' subheading_active='subheading_above' subheading_size='12' padding='15' color='custom-color-heading' custom_font='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Short Programs > Sustentabilidade [/av_heading] [/av_one_full][/av_section][av_two_fifth first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_image src='https://www.aese.pt/wp-content/uploads/2023/01/Sustentabilidade_site_excert_540x470px-1.jpg' attachment='107354' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_two_fifth][av_three_fifth min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] O tema da sustentabilidade está a marcar a agenda dos líderes e das empresas. Numa lógica ESG, as questões ambientais, de capital humano e de governance são já hoje fundamentais e drivers de mudança dos modelos de negócio das organizações. Na AESE, procuramos ter uma abordagem holística ao tema da sustentabilidade. Todas as dimensões são abordadas e trabalhadas.
Este short program terá duas componentes. Por um lado, um conjunto de individualidades analisará as diferentes dimensões da problemática da sustentabilidade. Por outro lado, seguindo o método do caso, serão apresentados diversos modelos para transformar a sua organização, garantindo que criará mais valor sustentável para os diversos stakeholders – clientes, fornecedores, colaboradores, acionistas…
    [/av_textblock] [/av_three_fifth][av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-fixed-cells' id='program-accordion' av_element_hidden_in_editor='0' mobile_breaking=''] [av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth][av_cell_three_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [av_toggle_container initial='1' mode='accordion' sort='' styling='av-minimal-toggle' colors='custom' font_color='#2b2b2b' background_color='#dcded9' border_color=''] [av_toggle title='Temas a abordar' tags='']
    • Como a Sustentabilidade se transformou numa questão determinante para o futuro das organizações.
    • As dificuldades que as organizações enfrentam ao incorporar as diversas dimensões da Sustentabilidade no seu modelo de negócio.
    • Como introduzir a Sustentabilidade nas operações da organização e os princípios da Economia Circular.
    • Como as organizações podem responder às exigências cada vez maiores de transparência dos stakeholders, nomeadamente cumprindo as novas regras internacionais de reporting.
    [/av_toggle] [av_toggle title='Benefícios' tags='']
    • Análise da realidade atual, nas três dimensões da sustentabilidade
    • Quais os caminhos que este tema vai percorrer no futuro próximo
    • Conhecer boas práticas, e perceber armadilhas e erros que se podem cometer ao percorrer o caminho para a sustentabilidade
    • Os participantes irão sair do Short Program com um conjunto de ferramentas que permitem definir um roadmap para a sustentabilidade.
    [/av_toggle] [av_toggle title='Destinatários' tags=''] O Short Program destina-se a todos os interessados nos temas relacionados com a Sustentabilidade, nomeadamente empresários que pretendem implementar os princípios ESG nas suas empresas e também aos alunos dos Executive MBA.
      [/av_toggle] [av_toggle title='Professores e conferencistas' tags=''] Bruno Proença, Professor da AESE de Política de Empresa Cátia Sá Guerreiro, Professora da AESE de Factor Humano na Organização e Ética Francisco Vieira, Professor da AESE de Operações e Ex-Presidente e Administrador-Delegado da BP Portugal João Matos Fernandes, ex-Ministro do Ambiente Jorge Ribeirinho Machado, Professor da AESE de Operações [/av_toggle] [av_toggle title='Metodologia' tags=''] Método do Caso e conferências-colóquio.

      A AESE inspira-se na metodologia de aprendizagem da Harvard Business School. Ao colocar os participantes em face de conflitos empresariais verídicos, os dirigentes são chamados a assumir o papel de decisores em circunstâncias semelhantes às do seu dia a dia nas organizações. Os casos constituem desafios que exigem respostas eficazes perante uma análise rigorosa de informação limitada ou até insuficiente, em contextos ambíguos ou complexos do ponto de vista político-económico. O diagnóstico individual e as decisões são negociadas com colegas experientes, talentosos e ambiciosos.

      Fases do Método do Caso

      O estudo individual dos casos é seguido de uma discussão em grupo.

      Os Learning Teams ajudam a preparar os casos num ambiente colaborante, criando a oportunidade para pôr as ideias à prova.

      As salas de aula da sede foram especialmente desenhadas a pensar no ensino com o Método do Caso.

      [/av_toggle] [av_toggle title='Local' tags=''] AESE Business School Edifício AESE, Calçada de Palma de Baixo, 12, 1600-177 Lisboa [/av_toggle] [av_toggle title='Preços' tags=''] Early bird até um mês antes do Short Program | 1236 € Membros Agrupamento Alumni e Empresas patrocinadoras do Agrupamento de Alumni da AESE | 1236 € Geral | 1545 €
      A todos os preços acresce o IVA à taxa em vigor. Confirmação de inscrições sujeitas a pagamento prévio.A AESE reserva-se o direito de cancelar este Short Program até 1 semana antes da data de realização, caso não estejam reunidas as condições para a sua boa realização. [/av_toggle] [/av_toggle_container] [/av_cell_three_fifth][av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth][/av_layout_row][av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_third first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Sob consulta [/av_textblock] [/av_one_third][av_one_third min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Horário [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Dias completos [/av_textblock] [/av_one_third][av_one_third min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data limite de inscrição [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Sob consulta [/av_textblock] [/av_one_third][/av_section][av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='#event-booking-anchor' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Ficha de inscrição [/av_textblock] [av_one_full first min_height='av-equal-height-column' vertical_alignment='av-align-top' space='no_margin' custom_margin='aviaTBcustom_margin' margin='0px' margin_sync='true' padding='25px' padding_sync='true' border='3' border_color='#dcded9' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] [event post_id="96243"] #_BOOKINGFORM [/event] [/av_textblock] [/av_one_full] [/av_section] [av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-flex-cells' id='program-contact' av_element_hidden_in_editor='0' mobile_breaking='' av-small-hide='aviaTBav-small-hide' av-mini-hide='aviaTBav-mini-hide'] [av_cell_one_fourth vertical_align='middle' padding='30px,10px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,10px,12px,25px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_image src='https://www.aese.pt/wp-content/uploads/2020/10/Escudo-contacto-300x300.png' attachment='64901' attachment_size='medium' align='right' styling='no-styling' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,0px,5px,0px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_heading tag='h2' padding='0' heading='Contactos' color='custom-color-heading' style='blockquote modern-quote' custom_font='#f37421' size='20' subheading_active='' subheading_size='15' custom_class='' admin_preview_bg='' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''][/av_heading] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Filomena Gonçalves shortprograms@aese.pt Tlf (+351) 217 221 530 [/av_textblock] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='top' padding='30px' background_color='' src='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth] [/av_layout_row] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='' color='main_color' custom_bg='#dcded9' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av-desktop-hide='aviaTBav-desktop-hide' av-medium-hide='aviaTBav-medium-hide' av_element_hidden_in_editor='0'] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Contactos [/av_textblock] [av_textblock size='16' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Filomena Gonçalves shortprograms@aese.pt Tlf (+351) 217 221 530 [/av_textblock] [/av_one_full] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg='']

      International Week in New York

      [av_section min_height='' min_height_px='95px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' scroll_down='aviaTBscroll_down' custom_arrow_bg='#f37421' id='' color='main_color' custom_bg='#ffffff' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'][/av_section] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_heading tag='h1' padding='15' heading='International Week in New York' color='custom-color-heading' style='blockquote modern-quote' custom_font='' size='48' subheading_active='subheading_above' subheading_size='12' custom_class='' admin_preview_bg='' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''] Executive MBA > [/av_heading] [/av_one_full] [av_two_fifth first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_video src='https://youtu.be/NgrPD26rbBQ' format='16-9' width='16' height='9'] [/av_two_fifth] [av_three_fifth min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] The AESE Executive MBA organises international weeks in Lisbon, New York and Tokyo that deliver frontline insights into global business ecosystems and fresh perspectives on global and transcultural management.
      In 2025, the AESE Executive MBA International week in New York will take place from the 29th of April till the 2nd of May.
      The IESE NY Business School campus is very close to the Carnegie Hall, the Lincoln Center and Central Park. IESE’s training in New York is characterized by its emphasis on global business management [/av_textblock] [/av_three_fifth] [av_hr class='default' height='50' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-fixed-cells' id='program-accordion' av_element_hidden_in_editor='0' mobile_breaking=''] [av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth][av_cell_three_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [av_toggle_container initial='1' mode='accordion' sort='' styling='' colors='custom' font_color='#f37421' background_color='#dcded9' border_color=''] [av_toggle title='Driving business innovation - Academic Week Topics ' tags='']
      • Artificial Intelligence
      • Metaverse
      • Strategy and Growth
      • Megatrends
      • Innovation
      • Design Thinking
      [/av_toggle] [av_toggle title='Visits ' tags=''] [/av_toggle] [av_toggle title='Speakers' tags=''] Joann Halpern Joann Halpern is the Director of the Hasso Plattner Institute, New York (HPI) and an adjunct professor in the Department of Applied Statistics, Social Science, and Humanities at New York University. Prior to joining HPI, she was founding director of the German Center for Research and Innovation (GCRI), which was created as a cornerstone of the German government’s initiative to internationalize science and research. As the global director of academic and student affairs and a professor of international education at Global College of Long Island University, she spearheaded the campus internationalization process and was involved in revising the Global College curriculum. From 1996-2001, she was director of international programs at Harz University in Wernigerode, Germany where she created over 20 university exchange programs, taught undergraduates, and codeveloped dual degree programs in business administration and tourism management. She also co-founded Knowledge Transfer Beyond Boundaries, an NGO with projects in Cameroon, Nigeria, Yemen, and Antigua. Halpern received her B.A. from Dartmouth College, her M.A. from Harvard University, and her Ph.D. from New York University. She has taught courses in global studies, intercultural communication, international education, Business English, and German in the U.S. (Harvard University, Dartmouth College, NYU) and Germany (University of Magdeburg, Harz University). She currently conducts career development and Design Thinking workshops in numerous countries around the world. Halpern is a recipient of the Harvard University Award for Distinction in Teaching as well as scholarships and fellowships from the Fulbright Commission, DAAD, Robert Bosch Foundation, and the National Endowment for the Humanities. She serves on the advisory boards of the Technical University of Dortmund, German Center for Research and Innovation, University Alliance Ruhr, Charité Entrepreneurship Summit, and the External Advisory Board of the Tandon Institute for Invention, Innovation, and Entrepreneurship.


      John Almandoz John Almandoz is a Professor in the Department of Managing People in Organizations. His background includes experience in actuarial consulting, corporate banking, and the management of non-profit organizations. He earned a joint PhD in Organizational Behavior and a master’s degree in Sociology from Harvard Business School/Harvard University and an MBA from Southern Methodist University’s Cox School of Business. He has published in prestigious journals such as the Academy of Management Journal and the Administrative Science Quarterly and participates in research in entrepreneurship, institutions, and top management teams and boards of directors. His dissertation focused on the strategic and entrepreneurial implications of community and financial missions in the founding teams of local banks. He is a reviewer for the Academy of Management Conference and ad-hoc reviewer for the Academy of Management Journal, Administrative Science Quarterly, Organization Studies and other journals. He has presented papers at various international conferences and seminars, including at Harvard, MIT, Oxford, and the Academy of Management. He is a member of the Academy of Management, American Sociology Association, and the European Group of Organizational Studies. Almandoz teaches courses in the MBA, Executive MBA, and Global Executive MBA programs on leadership and organizational behavior, and self-management.

      Luis Cabral
      Paganelli-Bull Professor of Economics and International Business and Chair of the Department of Economics Professor Cabral has been with NYU Stern since 2000. Before then, he was on the faculty at Nova (Portugal), LBS and, for short periods, Berkeley, Yale and IESE. He is also Research Fellow of the Center for Economic Policy Research. At Stern, Professor Cabral teaches courses in microeconomics. His primary research area is the study of firm dynamics (innovation, platforms, reputation) with a focus on media and entertainment industries. He has written numerous papers and books, including Introduction to Industrial Organizations (MIT Press).


      Martin Murphy, Meta Experienced exec specializing in international advertising, marketing, and business development. Driven and inspired by creativity and people. Previously at Ogilvy Shanghai, Twitter NYC. Specialties: Digital media, Social media, Digital Platforms, Mobile, International market development, Latin America, China, CPG, Packaged goods, CPG, Technology, IT, SCJ, Kraft, American Express, IBM, SAP, Oreo, TUC,multi-lingual,Spanish, English, Portuguese, French, multi-cultural, strong leadership, strategic development, mobile, Latin America, Europe, Asia Pacific, US market, integrated marketing.


      Michelle Greenwald Michelle Greenwald is CEO of Inventours™, a firm that curates visits with leading global innovators in diverse fields (tech, product design, food) in the world’s most creative cities, to give companies new insights for improving their innovation processes. She runs “Innovation Days” for companies, with benchmarking, insight-generating “safaris” to foster cultures of innovation. She’s a former SVP New Products at Disney, VP & GM at Pepsi-Cola, and Business Director at Nestlé. Michelle teaches Marketing at Columbia, NYU Stern, and IESE Graduate Schools of Business. She writes about innovation and marketing for Forbes, and wrote the book, “Catalyzing Innovation” to help firms innovate systematically with fresh thinking. Her firm, Marketing Visualized™, does business plan and marketing plan consulting, and executive education.



      Natalia Levina Natalia Levina has received her Ph.D. in Information Technology from MIT’s Sloan School of Management and is a Full Professor at New York University Stern School of Business. Her main research interest is in understanding how people span organizational, professional, cultural, and other boundaries while producing and using technological innovations. Currently, her studies focus on the evaluation and adoption of Artificial Intelligence (AI) in medicine, open innovation projects, theories of smart contracts, and firm-community relationships in crowdsourcing. A large part of her prior research has focused on strategies and tactics relating to global sourcing of expertise, content, and ideas. Her work has made significant contributions to the understanding of vendor capability building in professional services, multivendor portfolio strategies, knowledge-sharing and collaboration effectiveness for distributed innovation, and strategies for open innovation. Prof. Levina is an innovative teacher who has developed a unique course on “Digital Innovation & Crowdsourcing,” which has been receiving stellar evaluations in undergraduate, MBA, and Executive MBA programs. She has been nominated for the Best Professor Award by NYU Stern's MBA students. She is a frequent speaker on these topics in academic and industry conferences. Her research has been published in top journals such as Information Systems Research, MIS Quarterly, Organization Science, Academy of Management Journal, Decision Sciences Journal, and Harvard Business Review, among others. She has received the Best Published Paper of 2015 Award in the field of Information Systems, Best Published Paper of 2015 Award from Information & Organization journal, Best Published Paper of 2015 award from Academy of Management Research Methods Division, Best Published Paper of 2014 award from the Academy of Management OCIS Division, numerous best conference paper awards, and two Ph.D. dissertation awards. Prof. Levina has previously served as a Senior Editor at Information Systems Research, as a board member of Organization Science journal, and is currently an editorial board member of Information & Organizations. She has served as a program co-chair for the 2016 International Conference on Information Systems (ICIS) and the conference chair for Collective Intelligence Conference (2016). She has chaired AIS Special Interest Group (SIG) on Grounded Theory Method from 2016-2020. Prof. Levina was awarded numerous research grants including Alfred P. Sloan Foundation Industry Studies Fellowship, IBM Shared University Research Award, and National Science Foundation VOSS Research Grant. She was a visiting professor at the Warwick Business School, the University of Cambridge (UK), the U. of Hawaii, and the University of California Santa Barbara.

      Sonia Marciano
      Marciano has been a Clinical Professor at the Stern School of Management since July, 2007. She teaches in Stern’s full time, part time, and executive MBA programs, as well as in the undergraduate college. She is Stern’s academic director for TRIUM – a joint executive MBA program that includes Stern, LSE and HEC. Marciano was a recipient of the 2022 NYU Distinguished Teaching Award, which is conferred to up to 6 faculty selected from more than three thousand across the 20+ schools that comprise New York University. The award is based on input from current students, alumni, and colleagues. She has taught MBA and executive MBA courses at Booth, Kellogg, Wharton and Yale. Professor Marciano has won several teaching awards for distinction in teaching, most recently for best professor in Yale and Stern’s Executive MBA programs. Prior to joining Stern full time, she was at the Columbia Business School and prior to Columbia, she spent 2.5 years at Harvard’s Institute for Strategy and Competitiveness (ISC), where she developed content for the Institute's Microeconomics of Competitiveness course which she co-taught with Professor Michael E. Porter. Before HBS, Professor Marciano spent eight years as a Clinical Professor of Management and Strategy at the Kellogg School of Management, while also lecturing at the University of Chicago. Marciano has authored several HBS cases and co-authored the book Kellogg on Strategy, with Professor David Dranove. She has worked in consulting, insurance and banking prior to earning her PhD. Marciano received her BA, MBA and PhD from the University of Chicago.

      Oseas Ramírez Assad - Technology, Psychology, Innovation for a better world Oseas is a serial entrepreneur and intrapreneur with a 20-year track record of spearheading innovation at startups and within large enterprises. Passionate about the intersection of cutting-edge technology, human development, entrepreneurship, and innovation, Oseas is currently the CEO of Axialent, a multi-national culture transformation consulting firm serving large enterprises, including clients such as P&G, Citi, Facebook, Microsoft, Cisco, BBVA, Mercado Libre, among many others. Additionally, he sits at the board of the startups he co-founded, and advises large corporations internationally on innovation topics. As a public speaker he has presented in several countries across the Americas, Europe and Asia. On the corporate side, Oseas worked for Cisco Systems HQ for six years, during which he led three major corporate-wide efforts: First, he was in charge of the development of the company’s top 2% talent worldwide, focusing on Senior Managers. Second, while leading this initiative, he co- founded and internally spun-off Startup//Cisco, a companywide movement that trains employees on how to adopt startup innovation best practices to reinvigorate Cisco’s startup DNA. This work is now documented in an IESE business case. Finally, he was responsible for leading the design and implementation of Cisco's worldwide network of Innovation Centers’ co-innovation strategy, engaging key customers across the world. During this final phase he also traveled the world evangelizing organizations on Cisco’s innovation strategy. STARTUPS On the startup side, Oseas has founded or co-founded four Mexico-based startups, with the most successful being (a) weknow (we-know.net), the leading LatAm e-learning solutions and services provider, and (b) ID2R (Ideas To Results – id2r.co), an innovation orchestration firm specialized in medium and large organizations seeking to establish or accelerate their innovation capabilities, acquired by Axialent. CAREER He started his career co-founding a web development business at age 17, and then continued as the CIO of a newspaper one year later. He has worked as an ISP’s CTO, a licensed Psychologist (Family Therapist), public speaker, college teacher, entrepreneur and startup mentor. He obtained his MBA in the United States as a Fulbright Scholar.
        [/av_toggle] [av_toggle title='About IESE New York Campus' tags=''] IESE’s New York campus is the top Spanish and European business school with permanent headquarters in the US. Located in the greatest business capital in the world, it is also in the heart of Manhattan and 40 minutes from John F. Kennedy airport.
        The campus is housed in a building that dates back to 1916. It was the HQ for the Louis H. Chalif dance school and, prior to that, for Columbia Artists Management. This firm represented some of the biggest international names in the arts world.
        Today, IESE’s reputation for academic excellence and top research in the context of training managers is an appropriate continuity for the building, given its historical past. Creativity, innovation and forward thinking live on inside these walls. [/av_toggle] [av_toggle title='Price' tags='']

        Price: Academic Program: 1900. Accommodation and travelling are not included in the academic tuition.

        A non-refundable registration fee of €250 is required to enrol in the optional Executive MBA AESE International Week in New York.


        Exclusive for Executive MBA AESE participants, Executive MBA Alumni and participants from four partner business schools (Cracow, Donau, Meiji and Montevideo).
        [/av_toggle] [/av_toggle_container] [/av_cell_three_fifth][av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth] [/av_layout_row] [av_hr class='default' height='50' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='#event-booking-anchor' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Fully booked [/av_textblock] [/av_section][av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-flex-cells' id='program-contact' av_element_hidden_in_editor='0' mobile_breaking='' av-small-hide='aviaTBav-small-hide' av-mini-hide='aviaTBav-mini-hide'] [av_cell_one_fourth vertical_align='middle' padding='0px,10px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,10px,12px,25px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom right' background_repeat='repeat-x' mobile_display=''] [av_image src='http://wordpress.aese.pt/wp-content/uploads/2019/07/Vetor_2-261x300.png' attachment='4932' attachment_size='medium' align='right' styling='no-styling' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,0px,5px,0px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_heading heading='Contacts' tag='h2' style='blockquote modern-quote modern-centered' size='20' subheading_active='' subheading_size='15' padding='0' color='custom-color-heading' custom_font='#f37421' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'][/av_heading] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Luís Dias luis.dias@aese.pt  (+351) 217 221 530 [/av_textblock] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='top' padding='0px,0px,0px,0px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth] [/av_layout_row] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='' color='main_color' custom_bg='#dcded9' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av-desktop-hide='aviaTBav-desktop-hide' av-medium-hide='aviaTBav-medium-hide' av_element_hidden_in_editor='0'] [av_one_half first min_height='' vertical_alignment='av-align-top' space='' margin='0px' margin_sync='true' padding='5%,15%,0px,15%' border='' border_color='' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Contacts [/av_textblock] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)']

        Luís Dias luis.dias@aese.pt   (+351) 217 221 530

        [/av_textblock] [/av_one_half][av_one_half min_height='' vertical_alignment='av-align-top' space='' margin='0px' margin_sync='true' padding='5%,15%,0px,15%' border='' border_color='' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [/av_one_half] [/av_section] [av_hr class='default' height='50' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='']

        Aprender com a AESE, em Braga

        [av_section min_height='' min_height_px='115px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' scroll_down='aviaTBscroll_down' custom_arrow_bg='#f37421' id='' color='main_color' custom_bg='#ffffff' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'][/av_section] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_heading tag='h1' padding='15' heading='Aprender com a AESE, em Braga' color='custom-color-heading' style='blockquote modern-quote' custom_font='' size='48' subheading_active='subheading_above' subheading_size='12' custom_class='' admin_preview_bg='' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''] Short Programs [/av_heading] [/av_one_full][av_two_fifth first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_image src='https://www.aese.pt/wp-content/uploads/2022/07/Untitled-design.png' attachment='8217533' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_two_fifth][av_three_fifth min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] O objetivo é familiarizar os participantes com a metodologia usada nos diferentes Programas de Aperfeiçoamento das Capacidades de Direção e, ao mesmo tempo, proporcionar uma perspectiva introdutória às diferentes áreas funcionais presentes em qualquer empresa: Direção de Pessoas, Financeira, Operações, Comercial e Marketing, enquadradas numa visão Estratégica. [/av_textblock] [/av_three_fifth][/av_section][av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-fixed-cells' id='program-accordion' av_element_hidden_in_editor='0' mobile_breaking=''] [av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth][av_cell_three_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [av_toggle_container initial='1' mode='accordion' sort='' styling='av-minimal-toggle' colors='custom' font_color='#2b2b2b' background_color='#dcded9' border_color=''] [av_toggle title='Benefícios' tags=''] Nas sessões de Operações, vamos trabalhar um dos temas mais atuais da vida das empresas: o que fazer para combater a inflação, que diminui as margens e faz perder competitividade? Para isso, será estudado o caso de uma clínica, para perceber os passos que as organizações têm de dar para serem mais eficientes; na segunda sessão, os participantes ficarão a conhecer um modelo que, de uma forma simples mas completa, permite aos dirigentes criar um plano de ações que os leve a ser mais eficientes, a responder com mais precisão às necessidades dos seus clientes, e assim serem mais competitivos.
        No módulo de introdução às Finanças Corporativas procura-se ajudar a entender as Demonstrações de Resultados e Balanços, e ir um pouco mais longe e aprender a analisar e diagnosticar a situação financeira da empresa e das eventuais causas que podem estar por detrás de situações financeiras difíceis. O conhecimento das causas é um primeiro passo para dar os remédios oportunos e antecipar os seus efeitos previsíveis. A experiência demonstra que, com um mínimo de rigor e método, os participantes aprendem a retirar conclusões relevantes para o andamento das empresas, capacitando-os para tomar decisões fundamentadas.
        A direção de uma equipa de vendas pressupõe um cuidado e uma atenção concreta às e aos vendedores, aos instrumentos motivacionais e às políticas. Quem a dirige pode, com uma atitude errada, frustrar e paralisar uma força de vendas, e fazer algo que a concorrência agradecerá seguramente: ter o vendedor a discutir com a sua chefia sobre as injustiças a que está sujeito. Como cuidar da motivação de uma força de vendas nestes momentos desafiantes por que passamos? No plano comercial é também importante cuidar dos aspetos negociais. Uma negociação profissional pode, e deve, ser preparada. Há decisões a tomar durante a negociação, que poderão ser tanto mais acertadas quanto mais tivermos preparado a negociação. Como preparar uma negociação para ser bem sucedida?
        O trabalho em equipa é uma de várias formas de colaboração, visando atingir uma determinada eficácia. O elemento diferenciador de uma equipa são as pessoas, pois cada uma delas é irrepetível. É imperativo apostar nas pessoas, alimentando a sua motivação e potenciando o talento de cada um. Contudo, as pessoas também constituem a dimensão mais desafiante da Direção. Para dirigir equipas são necessárias competências que um líder não pode descurar.
        O papel da Direção Geral no alinhamento necessário entre a estratégia de negócio, a estrutura de gestão e a propriedade e a importância de ter os acionistas adequados. O trabalho do CEO para escolher o futuro da empresa e transformá-lo em realidade:
        • Quais são os principais processos que deve usar?
        • Quais as grandes áreas a considerar?
        • Como fazer para que trabalhem de uma forma coerente?
        • Que tarefas envolve?
          [/av_toggle] [av_toggle title='Destinatários' tags=''] Potenciais participantes nos Programas generalistas de longa duração que a AESE promove no Porto e em Lisboa, nomeadamente o PADE, PDE e PGL, em que se requer um mínimo de 5 anos de experiência profissional. [/av_toggle] [av_toggle title='Professores' tags=''] Jorge Ribeirinho MachadoProfessor e Responsável pela Área Académica de Operações, Tecnologia e Inovação da AESE e Diretor do PDE de Lisboa. Pedro PimentelAssociate Dean da AESE e Responsável pela Área Académica de Finanças. Coordena as atividades da AESE no Norte do País. É Diretor do PADE, no Porto. Adolfo González, Professor da Área Académica de Política Comercial e Marketing da AESE.. É Diretor do PDE e do co-Diretor do PADIS, no Porto. Eduardo Pereira, Professor da Área Académica de Fator Humano nas Organizações e Executive Coach da AESE. É Diretor do PGL, no Porto. Angel ProañoProfessor da Área Académica de Política de Empresa no ISEM e no IESE Business School. [/av_toggle] [av_toggle title='Metodologia' tags=''] Método do Caso e conferências colóquio. Utiliza-se uma metodologia ativa e prática que permitirá ao participante abstrair-se de sua realidade quotidiana e aprofundar em conhecimentos, análises e desafios através de conferências, estudo individual e trabalho em grupo. Trabalharemos com o método do caso, que apresenta situações empresariais reais para que o dirigente analise, discuta em grupo e tome as decisões adequadas para alcançar o sucesso.
          É imprescindível, para um bom aproveitamento do programa, o estudo prévio do material académico que será fornecido duas semanas antes do início.
          Adicionalmente o programa prevê um painel de especialistas que irão partilhar a sua opinião a partir de uma perspetiva prática da governance. [/av_toggle] [av_toggle title='Idioma' tags=''] Português e Espanhol. [/av_toggle] [av_toggle title='Formato e Local' tags='']
          Formato: Sextas-feiras da parte da tarde (14:30-18:15)
          Local: Centro Cultural Montemuro Rua Sá de Miranda, 52 4700-352 Braga
          [/av_toggle] [av_toggle title='Preço' tags='']
          € 800 +IVA No caso de se inscrever nalgum dos Programas referidos durante o ano lectivo 2022-2023, o valor da propina deste Seminário será devolvido em forma de desconto do respectivo Programa.
          [/av_toggle] [av_toggle title='Download da brochura' tags=''] Faça aqui download da brochura [/av_toggle] [/av_toggle_container] [/av_cell_three_fifth][av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth][/av_layout_row][av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_half first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Sob consulta [/av_textblock] [/av_one_half][av_one_half min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Horário [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Das 14:30 às 18:15 [/av_textblock] [/av_one_half][/av_section][av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='#event-booking-anchor' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Ficha de inscrição [/av_textblock] [av_one_full first min_height='av-equal-height-column' vertical_alignment='av-align-top' space='no_margin' custom_margin='aviaTBcustom_margin' margin='0px' margin_sync='true' padding='25px' padding_sync='true' border='3' border_color='#dcded9' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] [event post_id="94304"] #_BOOKINGFORM [/event] [/av_textblock] [/av_one_full] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-flex-cells' id='program-contact' av_element_hidden_in_editor='0' mobile_breaking='' av-small-hide='aviaTBav-small-hide' av-mini-hide='aviaTBav-mini-hide'] [av_cell_one_fourth vertical_align='middle' padding='0px,10px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,10px,12px,25px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='bottom right' background_repeat='repeat-x' mobile_display=''] [av_image src='http://wordpress.aese.pt/wp-content/uploads/2020/12/website_escudo-contactos_300x300px_72dpi-36x36.png' attachment='4932' attachment_size='medium' align='right' styling='no-styling' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,0px,5px,0px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_heading tag='h2' padding='0' heading='Contactos' color='custom-color-heading' style='blockquote modern-quote' custom_font='#f37421' size='20' subheading_active='' subheading_size='15' custom_class='' admin_preview_bg='rgb(241, 241, 241)' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''][/av_heading] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Diogo Mendes Silva diogo.s.mail@gmail.com Tlf (+351) 912 125 877 [/av_textblock] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='top' padding='0px,0px,0px,0px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth] [/av_layout_row] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='custom' color='#f37421' av-desktop-hide='aviaTBav-desktop-hide' av-medium-hide='aviaTBav-medium-hide' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Contactos [/av_textblock] [av_textblock size='16' font_color='' color='' av-desktop-hide='aviaTBav-desktop-hide' av-medium-hide='aviaTBav-medium-hide' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Diogo Mendes Silva diogo.s.mail@gmail.com Tlf (+351) 912 125 877 [/av_textblock] [/av_one_full]

          Liderança 4.0

          [av_layerslider id='371'] [av_layerslider id='553'] [av_section min_height='' min_height_px='115px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' scroll_down='aviaTBscroll_down' custom_arrow_bg='#f37421' id='' color='main_color' custom_bg='#ffffff' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'][/av_section] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_heading heading='Liderança 4.0' tag='h1' style='blockquote modern-quote' size='48' subheading_active='subheading_above' subheading_size='12' padding='15' color='custom-color-heading' custom_font='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Short Programs > [/av_heading] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Num contexto empresarial globalizado, digital e altamente competitivo, as organizações e os fundamentos do management tal como os conhecemos hoje, têm vindo a reposicionar-se.
          Surge uma nova etapa no âmbito da liderança:
          • Quais são as principais competências que um dirigente deve desenvolver para implantar uma boa liderança?
          • Como enfrentar os desafios que apresenta o novo contexto laboral da era digital a partir da direção das pessoas?
          [/av_textblock] [av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_toggle_container initial='1' mode='accordion' sort='' styling='av-minimal-toggle' colors='custom' font_color='#2b2b2b' background_color='#dcded9' border_color=''] [av_toggle title='Objetivos' tags=''] Este Short Program é uma oportunidade de reflexão sobre as principais coordenadas que um dirigente deve compreender e dominar para poder ter um desempenho de sucesso:
          • Ecossistema e transformação digital: Implicações para a direção de pessoas.Desenvolvimento de competências diretivas: estratégicas, interpessoais e de liderança pessoal.
          • Propósito corporativo, millenials e busca de sentido.
          • Organizações ágeis: estratégia e inovação abertas, redarguia, rapidez e protagonismo das pessoas.
          • Como alinhar os objetivos da organização e as motivações humanas no trabalho. Que tipo de talento desenvolvemos com o nosso estilo de direção: dependente, independente ou interdependente?
          • Capacidades que melhoram a liderança relacional.
          • Novas tendências nas práticas de avaliação, feedback e desenvolvimento do talento.
          [/av_toggle] [av_toggle title='Destinatários' tags=''] Todos os dirigentes que tenham responsabilidades de direção de pessoas e de equipas.
            [/av_toggle] [av_toggle title='Professores' tags=''] Maria de Fátima Carioca, Professora da AESE Carlos Martí Sanchis, Professor da Barna Business School, República Dominicana [/av_toggle] [av_toggle title='Metodologia' tags=''] Método do Caso e conferências-colóquio.

            A AESE inspira-se na metodologia de aprendizagem da Harvard Business School. Ao colocar os participantes em face de conflitos empresariais verídicos, os dirigentes são chamados a assumir o papel de decisores em circunstâncias semelhantes às do seu dia a dia nas organizações. Os casos constituem desafios que exigem respostas eficazes perante uma análise rigorosa de informação limitada ou até insuficiente, em contextos ambíguos ou complexos do ponto de vista político-económico. O diagnóstico individual e as decisões são negociadas com colegas experientes, talentosos e ambiciosos.

             

            Fases do Método do Caso

            O estudo individual dos casos é seguido de uma discussão em grupo.

            Os Learning Teams ajudam a preparar os casos num ambiente colaborante, criando a oportunidade para pôr as ideias à prova.

            As salas de aula da sede foram especialmente desenhadas a pensar no ensino com o Método do Caso.


            [/av_toggle] [av_toggle title='Idiomas' tags=''] Português e castelhano [/av_toggle] [av_toggle title='Preço' tags=''] Early bird até um mês antes do short program | 480 € Membros Agrupamento Alumni e Empresas patrocinadoras do Agrupamento de Alumni da AESE | 480 € Geral | 600 € Não acumulável com outros descontos. A todos os preços acresce o IVA à taxa em vigor. Confirmação de inscrições sujeitas a pagamento prévio. [/av_toggle] [/av_toggle_container] [av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [/av_one_full][/av_section][av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_third first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] 25 e 26 de janeiro de 2021 [/av_textblock] [/av_one_third][av_one_third min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Online [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Tarde e manhã [/av_textblock] [/av_one_third][av_one_third min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data limite de inscrição [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] 22 de janeiro de 2021 [/av_textblock] [/av_one_third] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='#event-booking-anchor' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Ficha de inscrição [/av_textblock] [av_one_full first min_height='av-equal-height-column' vertical_alignment='av-align-top' space='no_margin' custom_margin='aviaTBcustom_margin' margin='0px' margin_sync='true' padding='25px' padding_sync='true' border='3' border_color='#dcded9' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] [event post_id="20260"] #_BOOKINGFORM [/event] [/av_textblock] [/av_one_full] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-flex-cells' id='program-contact' av_element_hidden_in_editor='0' mobile_breaking='' av-small-hide='aviaTBav-small-hide' av-mini-hide='aviaTBav-mini-hide'] [av_cell_one_fourth vertical_align='middle' padding='30px,10px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,10px,12px,25px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_image src='https://www.aese.pt/wp-content/uploads/2020/10/Escudo-contacto-300x300.png' attachment='64901' attachment_size='medium' align='right' styling='no-styling' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,0px,5px,0px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_heading tag='h2' padding='0' heading='Contactos' color='custom-color-heading' style='blockquote modern-quote' custom_font='#f37421' size='20' subheading_active='' subheading_size='15' custom_class='' admin_preview_bg='' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''][/av_heading] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Filomena Gonçalves shortprograms@aese.pt Tlf (+351) 217 221 530 [/av_textblock] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='top' padding='30px' background_color='' src='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth] [/av_layout_row] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='' color='main_color' custom_bg='#dcded9' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av-desktop-hide='aviaTBav-desktop-hide' av-medium-hide='aviaTBav-medium-hide' av_element_hidden_in_editor='0'] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Contactos [/av_textblock] [av_textblock size='16' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Filomena Gonçalves shortprograms@aese.pt Tlf (+351) 217 221 530 [/av_textblock] [/av_one_full] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg='']

            Leading with AI & Analytics

            [av_section min_height='' min_height_px='115px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' scroll_down='aviaTBscroll_down' custom_arrow_bg='#f37421' id='' color='main_color' custom_bg='#ffffff' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'][/av_section] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_heading tag='h1' padding='15' heading='Leading with AI & Analytics' color='custom-color-heading' style='blockquote modern-quote' custom_font='' size='48' subheading_active='subheading_above' subheading_size='12' custom_class='' admin_preview_bg='' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''] Short Program [/av_heading] [/av_one_full][av_two_fifth first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_image src='https://www.aese.pt/wp-content/uploads/2020/07/Leading-with-AI-Analytics_site_excert_540x470px.jpg' attachment='7595575' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_two_fifth][av_three_fifth min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Num mundo em transformação, incerto e cada vez mais digital, quando muitas empresas oferecem produtos e serviços similares e com as mesmas tecnologias, a utilização estratégica dos dados e da AI é uma das últimas dimensões de diferenciação e otimização para criar ou aperfeiçoar produtos, serviços e processos de negócios de elevada performance.
            Os gestores têm cada vez mais informação, dados de natureza diversa, e devem saber geri-los suportando a tomada de decisão, a automatização, as operações, a gestão do risco e a estratégia num contexto complexo e arriscado indo além da transformação digital, alavancando-se na AI, em business intelligence e em novas metodologias e formas de organização.
            O short programa está concebido para abrir horizontes e potenciar conhecimentos, ajudando a liderar os esforços organizacionais no sentido de se retirar o máximo de valor dos dados e da informação, incluindo uma perspetiva de responsabilidade e proteção dos dados. Não são necessários conhecimentos técnicos, matemáticos ou de programação para participar. [/av_textblock] [/av_three_fifth] [/av_section] [av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-fixed-cells' id='program-accordion' av_element_hidden_in_editor='0' mobile_breaking=''] [av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth][av_cell_three_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [av_toggle_container initial='1' mode='accordion' sort='' styling='av-minimal-toggle' colors='custom' font_color='#2b2b2b' background_color='#dcded9' border_color=''] [av_toggle title='Temas a abordar' tags='']
            • Como gerir os dados e retirar deles valor para o negócio?
            • Como organizar uma equipa de business Intelligence?
            • Que recursos preciso de ter para criar mais valor a partir dos dados?
            • Como desenvolver uma gestão mais baseada em números/factos?
            [/av_toggle] [av_toggle title='Benefícios' tags=''] Aprender • Com o método do caso de Harvard como empresas usaram e exploram a AI e o business analytics • Com o testemunho e a partilha de dirigentes e especialistas • Com documentação de suporte e aprofundamento
            Interagir • Participantes • Professores • Oradores
            Networking • Alargar a rede de contactos • Partilhar experiências e boas práticas [/av_toggle] [av_toggle title='Destinatários' tags=''] Diretores gerais, administradores, diretores de primeira linha (marketing, operações, pessoas, finanças) e consultores, que queiram aprofundar conhecimentos em Business Analytics e AI, com o objetivo de liderar iniciativas de sucesso. [/av_toggle] [av_toggle title='Professores e Conferencistas' tags=''] Agostinho Abrunhosa, Professor de Operações, Tecnologia e Inovação da AESE Business School Francesco Costigliola, Professor de Política Comercial e de Marketing da AESE Business School Convidados [/av_toggle] [av_toggle title='Local' tags=''] AESE | Edifício Sede Calçada de Palma de Baixo, 12, Lisboa  [/av_toggle] [av_toggle title='Preço' tags=''] Early bird até um mês antes do Short Program | 412 € Membros Agrupamento Alumni e Empresas patrocinadoras do Agrupamento de Alumni da AESE | 412 € Geral | 515 €
            A todos os preços acresce o IVA à taxa em vigor. Confirmação de inscrições sujeitas a pagamento prévio. A AESE reserva-se o direito de cancelar este Short Program até 1 semana antes da data de realização, caso não estejam reunidas as condições para a sua boa realização. [/av_toggle] [/av_toggle_container] [/av_cell_three_fifth][av_cell_one_fifth vertical_align='top' padding='0px,30px,0px,30px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display='av-hide-on-mobile'] [/av_cell_one_fifth] [/av_layout_row] [av_hr class='invisible' height='20' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='program-detail' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_one_third first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] 18 de março de 2025 [/av_textblock] [/av_one_third][av_one_third min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Horário [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Dia completo [/av_textblock] [/av_one_third][av_one_third min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Data limite de inscrição [/av_textblock] [av_textblock size='18' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] 16 de março 2025 [/av_textblock] [/av_one_third] [/av_section] [av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='#event-booking-anchor' color='main_color' custom_bg='' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av_element_hidden_in_editor='0'] [av_textblock size='24' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Ficha de inscrição [/av_textblock] [av_one_full first min_height='av-equal-height-column' vertical_alignment='av-align-top' space='no_margin' custom_margin='aviaTBcustom_margin' margin='0px' margin_sync='true' padding='25px' padding_sync='true' border='3' border_color='#dcded9' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] [event post_id="30855"] #_BOOKINGFORM [/event] [/av_textblock] [/av_one_full] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' custom_width='50px' custom_border_color='' custom_margin_top='30px' custom_margin_bottom='30px' icon_select='yes' custom_icon_color='' icon='ue808' font='entypo-fontello' admin_preview_bg=''] [av_layout_row border='' min_height_percent='' min_height='0' color='main_color' mobile='av-flex-cells' id='program-contact' 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overlay_text_color='#ffffff' animation='no-animation' admin_preview_bg=''][/av_image] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='bottom' padding='0px,0px,5px,0px' background_color='' src='http://wordpress.aese.pt/wp-content/uploads/2019/02/contactback-3-251x300.png' attachment='1753' attachment_size='medium' background_attachment='scroll' background_position='bottom left' background_repeat='repeat-x' mobile_display=''] [av_heading tag='h2' padding='0' heading='Contactos' color='custom-color-heading' style='blockquote modern-quote' custom_font='#f37421' size='20' subheading_active='' subheading_size='15' custom_class='' admin_preview_bg='rgb(241, 241, 241)' av-desktop-hide='' av-medium-hide='' av-small-hide='' av-mini-hide='' av-medium-font-size-title='' av-small-font-size-title='' av-mini-font-size-title='' av-medium-font-size='' av-small-font-size='' av-mini-font-size=''][/av_heading] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Afonso Leitão shortprograms@aese.pt Tlf (+351) 217 221 530 [/av_textblock] [/av_cell_one_fourth][av_cell_one_fourth vertical_align='top' padding='0px,0px,0px,0px' background_color='' src='' attachment='' attachment_size='' background_attachment='scroll' background_position='top left' background_repeat='no-repeat' mobile_display=''] [/av_cell_one_fourth][/av_layout_row][av_section min_height='' min_height_px='500px' padding='no-padding' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' custom_arrow_bg='' id='' color='main_color' custom_bg='#dcded9' src='' attachment='' attachment_size='' attach='scroll' position='top left' repeat='no-repeat' video='' video_ratio='16:9' overlay_opacity='0.5' overlay_color='' overlay_pattern='' overlay_custom_pattern='' av-desktop-hide='aviaTBav-desktop-hide' av-medium-hide='aviaTBav-medium-hide' av_element_hidden_in_editor='0'] [av_one_half first min_height='' vertical_alignment='av-align-top' space='' margin='0px' margin_sync='true' padding='5%,15%,0px,15%' border='' border_color='' radius='0px' radius_sync='true' background_color='' src='' attachment='' attachment_size='' background_position='top left' background_repeat='no-repeat' animation='' mobile_breaking='' mobile_display=''] [av_textblock size='18' font_color='custom' color='#f37421' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Contactos [/av_textblock] [av_textblock size='20' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg='rgb(241, 241, 241)'] Afonso Leitão shortprograms@aese.pt Tlf (+351) 217 221 530 [/av_textblock] [/av_one_half] [/av_section] [av_hr class='invisible' height='30' shadow='no-shadow' position='center' custom_border='av-border-thin' 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